I know you may be wondering what digital marketing is and how can you make money through it. It has worked for so many people but also failed for some but ask yourself if you’re doing it right before you give up on it. Some may take days to start making money and other weeks but at the end of the day the goal is the same thing.
Digital marketing according to Forbes will be worth $1.5Trillion by 2030 and trust me you would want to be among those who make money have results. This article is here to guide you on how to make money through digital marketing.
What is Digital Marketing then?
Digital marketing is the art of selling your products by using social media and online platforms. You can use TikTok, Instagram, YouTube to make money by posting and telling the audience how your product will help them in everyday life and watching the results show. You can sell digital products such as Planners, Journals, eBooks and so much more. I will also talk about what niches are profitable so that it can be simpler for you.
Forms of Digital Marketing
- Social Media Marketing
This is the use of social media platforms to promote and sell your products to potential customers. You will need to create a business account so that you don’t use your personal account (unless preferred) to promote your products on most social media platforms. Some of the best platforms to promote on are TikTok, Instagram, YouTube, Facebook, Pinterest. These are my recommendations.
- Content Marketing
Here you create visual appealing content like pictures or videos and also write blogs like this one on which you can put a link to where your customers can purchase your products from. You can also make interesting creative banners from Canva which lets you make them for free and post them on social media or do Ad campaigns.
- Affiliate marketing
Affiliate marketing is when you promote someone else’s product and are paid a commission for converting the lead into a customer. So that means that in order for you to get money, you need to make people purchase that product. You can partner with brands by signing up for their affiliate programs and they will give you a special link that you will send to your customers so that they purchase the product, and you make the commission.
- Email Marketing
As the statement states, this will involve emails. Here you will be sending targeted emails from your email list to potential and existing customers. You can get these emails from your blogs by telling people to sign up to your daily or weekly newsletters for the latest updates. This will help you grow your email list and start making money from it.
- Search Engine Optimization.
Search engine optimization also known as SEO can be used strongly to make money. SEO involves optimizing your website or blog content so that search engines can easily find your website and push it out more to your audience. This is such a huge factor when making your website and blogs. The more optimized your website is, the higher you will rank on search engines such as Google, Bing and many others.
- Pay-per-click advertising
Pay-per-click also known as PPC refers to running ads on search engines or social media platforms where you pay only when someone clicks on it. You can make money buy using money because to use ads you must pay for them using Google ads or Facebook ads and others.
What can you sell using Digital Marketing?
- Physical Products
Physical products is when you sell items you can ship to customers, like clothing, electronics, or handmade goods. So basically these are products you have on hand and when someone makes a purchase you package them and ship them to the customers location. You can use different websites to sell your products like Shopify, Squarespace, Wix, WordPress and others.
- Affiliate Products
Affiliate products can be obtained from signing up for affiliate programs for example, Share a sale, Amazon affiliates, travel pay outs, Impact, Partner stack, Rakuten advertising and many others. You can open up a website where you can advertise your products since most social media platforms don’t promote your product if it has direct affiliate links. You can use websites like Hostinger which is my current host (Get 30% offer when you use my link), Wix, WordPress and others. when you sign up for these programs you will be given a special link that you can use to promote these products.
- Digital Products
You can make money selling digital products you create or sell those with Master Resell Rights and all the money you get from selling them is yours to keep. So if you don’t know how to create a digital product then i suggest you sell products that are already made. If you can create digital products like planners, eBooks, journals, online courses, software and graphic designs, then you should use Canva to make your digital products and sell them on websites like Stan store, Linkin bio, Wix, WordPress, Hostinger and Shopify.
- Services
If you offer a service or are planning on offering a service then digital marketing is also for you. Digital marketing has a very big market that you would not want to miss out. I have seen people grow their businesses from social media and having a running website. You can promote your services online and your audience might want to work with you.
Profitable Niches
As i told you at the beginning that i was going to give you a small list of profitable niches that you can look at. Choosing the right niche is powerful if you want success in digital marketing. Here are some profitable niches I recommend:
- Health and Wellness: Products like supplements, fitness programs, and healthy cooking guides.
- Personal Finance: Online courses about budgeting, investing, and saving money.
- Beauty and Fashion: Skincare products, makeup tutorials, or fashion accessories.
- Travel: Travel guides, booking services, and travel gear.
- Technology: Gadgets, software, and tech tutorials.
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